Privacy Policy

Our commitment to Your Privacy

1. Privacy Overview

  1. We are 9425-7425 Québec Inc. doing business as Ivy League Photo  (“Ivy League”, “we”, “us”, “our”), and we are firmly committed to protecting the privacy of our customers. Our pledge is to safeguard any personal information that customers provide to us or that we obtain when providing our services, and to make every reasonable effort to use this information only as necessary to carry out our operations within the scope of those services. 

    We only collect personally identifiable information about you when it is specifically provided to us by you or an intermediary to which we have been contracted by (collectively “your data”) . This includes, for example, the information you provide when you schedule an appointment, visit one our photography studio, place an order, contact customer service, register for a service, respond to a survey or enter a contest or sweepstakes etc. The personal information you provide us may also include information about others, such as when you use a website feature to share your images with friends and family. We use this information you share with us only for the purposes for which it was collected, including but not limited to;
    (i) Provide products, services or benefits you request;
    (ii) Respond to your communications;
    (iii) Develop and improve our products and services;
    (iv) Improve the content of our site and its usefulness to you;
    (v) to communicate with you about our products, services, promotions and special offers.

2. Information Provided to us for our School Photo / Sports Photography Services

Information Provided to us for our School Photo / Sports Photography Services

During the provision of our services to schools and sports teams, we may collect the following directory type information about you or the students (or players & coaches) from the school administration (or the league or team), for the purposes of providing our products or services to them or you:

(a)   Any identifying number, symbol or other particular assigned to a student that may be provided to us by a school or a school board;
(b)  Address, telephone number, age and sex;
(c)  Homeroom, grade or teacher assignment; and/or
(d)  The student’s image, whether individually or in a group format. We limit collection to only that which is necessary for an authorized school purpose.

2.1 Provided identifiable personal information

In order to deliver on our paperless, stress free quality of service, when permitted by our educational, league or sporting club partners (our “partners”), we collect parents’ email addresses or phone numbers (collectively your “contact info”) to efficiently deliver service and product related communications directly and efficiently. In such cases, we do not retain or use such information for any other purpose unless you favorably opt in to receive updates and promotional offers from us. In some cases, at the option of our partners, your contact info, while allowing us to communicate with you in relation to your photos, remains invisible (through our software platforms) to us until such time as you become a paying customer.

2.2 Additional information automatically collected by us or third parties

We use common internet technologies to customize parts of the website for customers.

Language settings: When available, we use your browsers default language preference to automatically offer you a seamless user experience.

Cookies: The Website use “cookies”, a small string of text that is stored on your computer to allow the website to recognize future visits by that computer. Cookies enhance the convenience and use of the Websites. For example, a cookie would store customers’ user preferences, shopping cart contents and other information that may be used for account identification purposes.

Disabling cookies: you may choose to decline “cookies” if your browser permits, but doing so may affect your use of the website and ability to access certain features therein. However, declining “cookies” will not prevent you from transacting with us.

Google Analytics: We may use Google Analytics and share a unique identifier, like a user ID or a hashed email address, with Google Analytics to link the devices you use when you engage with us. This allows us to improve the customer experience by understanding how our customers interact with our websites and services.

Google reCAPTCHA: To protect the integrity of our website infrastructure and to help combat the malicious use of its content and features including efforts to combat spam, this site is protected by reCAPTCHA and the Google

Facebook, Instagram and other social media: When you link to us or share content from us you may also be subject to their Privacy Policy

2.3 Contact info provided third party services

For some events and fund raising programs we require participants registration through third-party appointment booking or scheduling services. In those cases you may be asked to provide additional personal information that is not necessarily required or requested by us. In those cases, you would also be subject to those sites privacy policies. We encourage you to familiarize yourself with their individual privacy policies. 

2.4 Our ordering and proofing site

Our Ordering Platform has an additional privacy policy with relevant links that can be found here:

2.5 IP Addresses

The system administration (including possibly Google Analytics) may aggregate IP addresses for analysis and to gather broad demographic information. A computer’s User ID will only be linked to an IP address when customers place an order for the purpose of identifying fraudulent credit card use. This information may be shared with the financial institution that issued the credit card within which an order was placed or with law enforcement authorities if we determine, or are notified, that the use of the credit card was fraudulent.

3.0 How we use personal information

Ivy League will retain your personal information only as long as is necessary to fulfill the purpose for which it was collected and to meet our legal and contractual obligations. Where personal information is no longer needed, it will be securely destroyed or permanently anonymized or de-identified.

3.1 We will use and maintain your data to conduct business, such as:
  1.  providing our products and services
  2.  creating and maintaining accounts
  3.  processing, fulfilling and following up on orders
  4.  shipping and delivery of products
  5.  answering customer e-mails
  6.  communicating with customers
  7.  Occasionally notifying customers about promotions and other information regarding our products and services (you always maintain the right to opt out at any time)
4. How we share personal information

Your data will not be shared, rented or sold to or on behalf of any third-party except where we’re legally required legally to do so or when necessary to carryout a portion of our production of products or services as requested by you. Such examples are as follows;

4.1. Companies who work on our behalf: We partner with other companies to perform business support and information systems management functions on our behalf, as well as companies who provide us with shipping and delivery services. These companies may be involved with limited access to personal information of our customers. Prior to partnering with any third-party company, we insure that their privacy and security practices are compliant and meet our privacy and security standards. Please contact us for a current list of the companies that we are partnering with. These companies are only provided relevant data and are required to use it only within the scope of the service they are providing on our behalf; they are prohibited from transferring the information to another party except as needed to provide those services. Some of these companies include production production and printing facilities, secure monetary transaction sites, customer survey execution, and information systems management. Please see below section on Cross Border Transfer or storage (4.3)  to learn about our transfer of personal information outside of Quebec and Canada.


4.2 Government or Law Enforcement: Notwithstanding our polices and that of our sub-contractors we may disclose personal information to third-parties without your consent for any of the following reasons:
(i) to comply with any law, regulation or order of a court, administrative agency or government tribunal;
(ii) to cooperate with Government investigations;
(iii) to help prevent fraud or to enforce or protect the rights of us or our subsidiaries and to pursue available remedies or limit any damages that we may sustain; or
(iv) where it is necessary to protect the rights, privacy, safety or property of an identifiable person or group.

4.3 Cross-border transfer or storage of information: We may use service providers located outside of Quebec and Canada, and, if applicable, your personal information may be processed and stored in a foreign jurisdiction, including the United States or Europe, and therefore may be subject to access by or disclosure to foreign law enforcement authorities under the laws of those jurisdictions. You may request information from us on the jurisdictions in which we or our service providers will process personal information.

4.4 Other Third-Parties: We may disclose personal information to other third-parties without your consent where required or permitted by law, including where:
(i) the information is public as permitted by law; 
(ii) it is necessary to proceed with or complete a “business transaction”, such as the purchase and sale of an organization or assets, a merger or amalgamation, making of a loan, charge, lease or licensing, or other prescribed business activity;
it is reasonable for the purposes of investigating a breach of an agreement, or actual or suspected illegal activity; or
it is necessary to identify an individual who is injured, ill or deceased, or
due to an emergency that threatens the life, health or security of an individual.

5 Privacy or Security Breach.

In case of a privacy or security breach: ( A “breach of security safeguards” is defined as the loss of, unauthorized access to or unauthorized disclosure of personal information resulting from a breach of an organization’s security safeguards or from a failure to establish those safeguards.)

In the case of discovery or notification of a breach of security safeguards involving personal information under our control, we will notify the affected individual(s) (parent or guardian), associated school Board and school and the Office of the Privacy Commissioner of Canada, as well as any provincial Information and Privacy Commissioner, as appropriate, if it is reasonable in the circumstances to believe that the breach creates a real risk of significant harm to the individual, including physical, financial or reputational harm. We will, within our reasonable efforts, also notify any other organization or government institution that can reduce the risk or mitigate the harm from the breach. We will keep a record of any breach of security safeguards in accordance with our obligations under the applicable privacy legislation. The order in which we choose to execute the above sequence of notification be determined by (i) the known size and  severity of the of the breach (ii) our obligations under the law and (iii) upon advice of our legal council.  

6. Leaving the Website

In some cases you may click a link to an external website that is not affiliated to, owned or maintained by us. In such instances, we have no control over such third-party websites and are not responsible for the privacy or security practices of those websites. When you follow a link to a third-party website, you are no longer protected by our privacy policies and we encourage you to understand the privacy practices of those websites.

We cannot and do not guarantee, represent or warrant that the content or information contained in such third-party websites and resources is accurate, legal, non-infringing or inoffensive. We do not endorse the content or information of any third-party website or resource and, further, we do not warrant that such websites or resources will not contain viruses or other malicious code or will not otherwise affect your computer. By using any of our Websites to search for or link to a third-party website, you agree and understand that we shall not be responsible or liable, directly or indirectly, for any damages or losses caused or alleged to be caused by or in connection with your use of, or reliance on, us to obtain a link to a third- party website.

7. Children

We do not knowingly collect through our website the personally identifiable information from children under the age of 16. If we discover that a child has provided us with personally identifiable information through our website, we will do our best to delete it. If you are the parent or guardian of a child who has provided such information to us, we ask that you contact us in writing at 6030 Lake st. Dollard Des Ormeaux, Quebec, H9G 2V, Attention Privacy Officer, or send an email to , and we will do our best to delete the child’s personal information from our files.

8. Access to your data

You have the right to access, update and correct inaccuracies in your data in our custody or control.  To access your personal information, a request must be submitted in writing to us (see contact information below).  We will respond to your request for access or information in a reasonable time.  There may be times when we are unable to fulfill your request – for example, if providing access to your data would reveal confidential commercial or proprietary information or personal information about someone else (and we are unable to separate your data), or if we are prohibited by law from disclosing the information. In such cases you agree that your sole remedy is to request that we delete any legally purgeable information contained in your data. We may request certain personal information for the purposes of verifying the identity of the individual seeking access to their personal information records. To make such requests please contact us in writing at: 6030 Lake st. Dollard Des Ormeaux, Quebec, H9G 2V, Attention Privacy Officer, or send an email to

Last updated March 20th 2021